michael Garrison

Racing, Creativity, and Trusting Your Own Path

Atlanta-based pro rider Michael Garrison, Talks to QUOC about his journey and unique approach to multi-disciplinary racing.

“Cycling isn’t just racing. It’s about living fully, and I want young riders to see that you can build a life on your own terms.”

- Michael

Cycling isn’t just about speed for Michael Garrison—it’s about expression. The former Hagens Berman Axeon pro has taken an unconventional route through the sport, from the intense world of elite European racing to returning to the US to build his own brand, focusing on a unique multi-disciplinary approach to cycling that spans road, gravel and mountain biking. We sat down with him to talk about his journey, the role of creativity in his career, and why self-belief matters more than numbers.

01

Q: Your cycling path has been unique—walk us through how you’ve shaped your career.

“I went to Europe, didn’t do things perfectly, and realized I needed a change. Coming back to the U.S., I built my own brand—racing the events I cared about, close to home, with the freedom to compete across disciplines. I didn’t want to be forced into a European calendar that didn’t always fit me.”

02

Q: You’ve described yourself as an artist at heart. How does that influence your cycling?

“I grew up in music and design, and that creativity plays a huge role in my program. The freedom to express myself—whether through racing, photography, or even clothing—is key. That’s why QUOC shoes are such a great fit for me. It’s about pursuing excellence in every aspect, just like I do on the bike.”

03

Q: You race road, gravel, and MTB. What drives that versatility?

“I race for the love of it. Gravel, crits, a bit of mountain biking—it’s all part of the same passion. I’m not chasing one discipline; I’m chasing the joy of riding. And honestly? I think the biggest results are still ahead of me because I’m finally racing purely for passion.”

04

Q: You don’t have a coach or focus on data. How do you make that work?

“I trust my instincts. I’m not a numbers guy—I go by feel, ego, and a lot of self-belief. I want to show people that confidence and trusting yourself can take you further than any rigid system.”

05

Q: You’ve embraced sharing your journey openly—including the struggles. Why is that important to you?

“As athletes, we often highlight the wins, but the real growth comes from being honest about the setbacks. In a European team, I never felt comfortable showing vulnerability—but as a privateer, owning my story, the lows included, has made me a better rider and person. It’s not just about the podium; it’s about the process, the hard days, and staying true to yourself.”

06

Q: What’s the bigger message you want to share?

“I very much want to show the world and to show younger riders that there’s no singular path. I’m not perfect at everything, but I’m young, and I’m doing it my way. Off the bike, I write, take photos, and tell stories—because cycling isn’t just racing. It’s about living fully, and I want kids to see that you can build a life on your own terms.”